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Positions Available
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| | Part Time Marketing Communications Associate | Job Description
The Marketing Communications Associate is responsible for developing, managing and executing strategic marketing and public relations programs while collaborating closely with the sales and management team(s).
| Responsibilities
- Manage relationships with several vendor partners and secure Marketing co-op funding
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Plan and execute integrated marketing campaigns to vertical and horizontal targets including:
- Direct Marketing (direct mail letters/postcards, 3D campaigns)
- Tradeshows and Events (plan and coordinate IDT’s participation in events, seek out speaking opportunities, interface with prospects in booth)
- Promotional Materials (press releases, customer success stories, product slicks)
- Web Advertising (manage pay-per-click sponsored advertising campaigns) -
Web site management (manage updates, creation of new pages/sections, posting of press releases, customer success stories, job postings, monitor on-line forms and distribute to appropriate parties, analyze web site statistics and communicate traffic and trends)
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Monthly eNewsletter (gather and/or write content, distribute, track clicks and open rates, manage subscription lists)
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Develop rapport with key players in industry associations to seek out strategic opportunities for IDT participation
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Compile and communicate competitor information
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Create, distribute, and compile information generated from customer satisfaction surveys
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Utilize corporate customer relationship management system
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Other duties as required.
| Requirements
- Bachelor’s degree in Business, Marketing or related field
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2-5 years of experience in Business to Business Marketing
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Excellent written and verbal communication skills
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Ability to work independently and meet deadlines
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Effective multi-project management
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Advanced knowledge of Microsoft Office Suite (Word, Excel, PowerPoint)
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Graphic and web site design capabilities strongly preferred
| Additional Information
Please forward your resume with salary history to the e-mail address below. |
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